Context Marketing Consultancy

Responsibilities:

I was brought in to help build the brand identity for Context Marketing Consultancy. I began by defining their unique expertise in personalised, context-driven marketing. Through research on market trends and customer needs, I shaped the brand’s voice to be both authoritative and approachable. I then created a professional logo and selected colours that convey trust and innovation. Additionally, I helped mock up a user-friendly website and marketing materials that clearly communicate the agency's commitment to customised marketing strategies. I also collaborated with CMC to create an explainer advert to reach a wider audience. By consistently applying these elements, we established a strong, memorable brand identity that sets Context Marketing Consultancy apart.